TCL Sports
Global partnerships
New TCL Global Football Ambassadors
TCL is a huge fan of sports and we have been bringing excitement to people from around the world with our partnerships. This year, at IFA Berlin, TCL Electronics unveils TCL football Team 2022. With four of the world’s top footballers on board as brand ambassadors, TCL kicked off a global campaign that aims to inspire people to pursue greatness in their own lives.
The TCL line-up brings together exceptional young midfielder from England Phil Foden; rising superstar and Spanish international Pedri; remarkable top-performer Rodrygo, a winger for Brazil national team; and Raphael Varane, famed defender and a key player in the French national squad.
Access their first joint video here and find below their testimonials.
The TCL line-up brings together exceptional young midfielder from England Phil Foden; rising superstar and Spanish international Pedri; remarkable top-performer Rodrygo, a winger for Brazil national team; and Raphael Varane, famed defender and a key player in the French national squad.
Access their first joint video here and find below their testimonials.
Testimonials
Raphaël Varane
FRANCE
"Having the chance to connect to fans worldwide and inspire them to greatness is a fantastic opportunity. I'm glad to have this possibility to associate myself with a brand like TCL, whose track record shows their dedication to providing top-quality experiences for our supporters."
Phil Foden
ENGLAND
”My passion for football comes from playing on the streets of Stockport with my mates and watching our idols on TV. I am excited to join the TCL family and together I hope we will inspire and connect the next generation to football.”
Pedri
SPAIN
“Thrilled to have a chance to begin this new relationship with TCL. We all wish to provide positive experiences for fans and spread our passion for the sport, and as a TCL brand ambassador, I'm sure we can spread a positive sporting spirit that inspires our fans.”
Rodrygo
BRAZYL
"I'm happy to play a role as a TCL brand ambassador and collaborate with a company that places quality and inspiring individual greatness at the heart of their products."
As some of the best players in the world today, Foden, Pedri, Rodrygo and Varane are renowned as generational talents that inspire on and off the pitch. TCL is passionate about inspiring our customers through sport and we are delighted to be able to help fans connect with these football greats and get inspired to recognize and nurture their own greatness.
Frédéric Langin
Vice President Sales & Marketing, TCL Europe
TCL will provide numerous opportunities for fans to engage with their idols in vivid new ways through exclusive content, signed merchandise and competitions, with prizes including a chance for lucky fans to talk to their hero.
TCL has long recognized the power of sport and the connective spirit that Inspires Greatness in players, dans the wider community. As consistent supporter of world sport, TCL sponsors football teams and tournaments in Argentina, Australia, Brazil, the UK and the US, among others. The company also has a strong track record of working with sporting icons.
TCL has long recognized the power of sport and the connective spirit that Inspires Greatness in players, dans the wider community. As consistent supporter of world sport, TCL sponsors football teams and tournaments in Argentina, Australia, Brazil, the UK and the US, among others. The company also has a strong track record of working with sporting icons.
Global partnership with FIBA & Sponsorship of EuroBasket
Beyond football, TCL has also been a global partner of the International Basketball Association (FIBA) since 2018, and is a major sponsor of the 2022 FIBA Eurobasket.
TCL was delighted to see the official tip-off of the FIBA EuroBasket 2022 competition on the 1st of September and is pleased to follow the event closely, participating actively by presenting the “TCL Player of the Game,” along with premium on-court brand visibility. TCL will also carry its colors to the FIBA Fan Zone in Milan, Italy, demonstrating TCL’s innovative product ecosystem of TVs, tablets, soundbars, household appliances and connectivity for all those who want to enjoy the games at home.
Having been a global partner of FIBA since 2018, TCL is proud to have participated in such important sporting event that reaches across Europe and the world. TCL and FIBA’s four-year partnership follows the global partnership agreement that was first signed in 2018 and will run until December 31st, 2023. The new expanded agreement
provides key commercial rights across all FIBA competitions, including the men's and women's Olympic Qualifying Tournaments, FIBA Continental Cups for both men and women, FIBA Youth World Cups, the FIBA Women's Basketball World Cup 2022, and FIBA's pinnacle event the FIBA Basketball World Cup in 2023.
"It's great to view so much talent representing Europe in this incredible competition," said Frédéric Langin, Vice President Sales & Marketing, TCL Europe.
Inspiring Greatness through sport aligns with TCL's vision of creating an Ecosystem of products that encourages smart and healthy living and inspires greatness in everything we do.
Frédéric Langin
Vice President Sales & Marketing, TCL Europe